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Panel Discussion on Starting a Food Truck

On March 20, 2012 at the Orlando Public Library, a panel discussion was held on the ins-and-outs of starting up a food truck. The panel was moderated by Mark Baratelli, creator of the Food Truck...

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Starting a Food Truck: Choosing Your Vehicle

Of the long lists of perks involved in working at One Fat Frog, one that sticks out is the fact that I get to learn about more than just restaurants. One other type of business I’ve been learning more...

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Food Truck Start Up: Vinyl Wrapping vs. Paint

So now you know what you want the exterior of your food truck to look like. You’ve designed the menu boards and after weeks of sleepless nights, you’ve locked in a logo. That’s great, but now you have...

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Food Truck Start Up: Calculating Food Cost

Determining and monitoring your inventory level is crucial to save yourself from theft and loss of profits. it’s also key to making sure you’re stocked with the appropriate amount of inventory. The...

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Food Truck Start Up: “Understanding” and “Knowing” Your Patrons

When talking to your customers and following up on their feedback, it’s crucial to fully understand their criticism concerning your food truck. You need to understand your customers to fully...

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Starting a Food Truck: Part 2

So, the last time we talked about getting a food truck started, we talked about the different sizes of vehicles or trailers you can get. Once you’ve made your choice, then you’ve got to get the...

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